I’m Jason Plews — a British photographer and creative producer focused on real stories, lived moments, and the quiet power of human connection.

My journey started at seventeen, after a trip to Iceland. I’d borrowed my mum’s Instamatic, but not a single image came out. That Christmas, she gave me a Ricoh KR10 — my first SLR — and something clicked. From then on, photography became a way to pause, observe, and make sense of the world.

Soon after, I joined the Young Photographers Workshop in Somers Town — a local initiative led by a beloved teacher. We developed film, shared ideas, and learned to see with care. Around the same time, I began teaching photography as a youth worker, running workshops in the basement of a housing estate. Those early sessions, rooted in trust and creativity, still inform how I work today.

I studied at Bournemouth College of Art and Design and have since developed a practice spanning music, culture, portraiture, travel, and long-form documentary. My work moves between global brands and grassroots communities — always grounded in honest, human-first storytelling.

Whether capturing Holi celebrations in Bahrain, a quiet allotment at dawn, or the pulse of a Camden club night, I’m drawn to people — their rituals, their resilience, the rhythm of daily life.

Alongside photography, I also work across creative production and art direction, shaping visual narratives for global clients and cultural institutions. I’ve documented Saudi Arabia’s evolving cultural landscape, exploring how tradition and transformation collide.

Now based between Sheffield and London, I work locally and internationally. Outside the lens, I mentor young image-makers and develop personal projects. If you’d like to commission a shoot, collaborate, or purchase a print, I’d love to connect.